Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation

Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation icon
OptinMonster's Popup Builder is a powerful WordPress plugin for creating visually stunning popups and opt-in forms for lead generation, email newsletter signups and more.
What We Think:
86%
Highly recommended!

Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation: A Comprehensive Review

OptinMonster is a WordPress plugin that helps businesses and website owners generate leads and build their email subscriber list. It provides advanced customizations and features, such as popup opt-ins, email newsletters, and exit-intent and page-level targeting, to help you maximize conversions from your existing website visitors. With OptinMonster, you can increase leads, subscribers, and sales, all from one plugin.

Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation: Breakdown

Select a Campaign type (popup, full screen, floating bar, slide-in, inline or Gamified)

Popup Builder by OptinMonster is a WordPress plugin specifically designed to help website owners and businesses generate more leads and subscribers. It supports customizations for your popup opt-ins, allowing you to easily design attractive popups tailored to your desired audience. You can also use the plugin to create unique emails and newsletters to engage with your subscribers and keep them informed.

More advanced features include exit-intent targeting, which triggers a popup that appears when the user attempts to leave your page, and page-level targeting, which lets you display specific popups on various pages of your website. The plugin also supports split testing, giving you the ability to test different variations of your popups to quickly identify the most effective one. You can also use analytics features to gain insights into user engagement.

OptinMonster is easy to use and does not require any coding or technical knowledge in order to set up and customize your popups. You can also use the plugin to create A/B tests and track the performance of each version in order to optimize your lead conversion rate.

Pros of Using Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation

Increased subscribers: The Popup Builder by OptinMonster is an excellent WordPress plugin designed to maximize the number of email subscribers you can gain from your WordPress site. It enables you to quickly create dynamic and appealing popup opt-ins that can be highly customized to perfectly fit with the look and feel of your site. This helps to increase your email list subscribers as visitors are more likely to opt-in with this style of popup, resulting in a larger and more engaged list of subscribers.

Lead Generation: Popup Builder by OptinMonster is an easy-to-use plugin which helps to capture more leads on your website. It allows you to create tailored opt-in forms, split tests, email capture forms and more, enabling you to capture information on your website visitors. These leads can then be nurtured with email campaigns, allowing you to make more sales and increase site traffic.

A/B Testing: The Popup Builder by OptinMonster offers a powerful A/B testing function that allows you to test different campaigns and popup forms to see what converts best. This feature allows you to quickly and easily optimize your campaigns and ensure maximum conversion rates.

Analytics and Insights: Popup Builder by OptinMonster provides comprehensive analytics and insights to help you measure the success of your campaigns. It gives you an overview of the most successful campaigns and forms so you can quickly spot what is working and apply this knowledge to future campaigns.

Flexible Designs: Popup Builder by OptinMonster offers numerous designs and options for customizing your popup forms. These can easily be changed and customized to fit with the look and feel of your website and can be displayed at the right time and in the right place in order to maximize the number of subscribers.

Cons of Using Popup Builder by OptinMonster – WordPress Popups for Optins, Email Newsletters and Lead Generation

No Support for the Block Editor: The Popup Builder by OptinMonster WordPress plugin does not support the block editor, so if your theme uses it you’ll need to use the Classic Editor to use this plugin. Also, if you go this route, you may not get all the features you were expecting from the Popup Builder plugin.

Display Issues: Since the Popup Builder Plugin by OptinMonster uses its own settings, conflicts may arise with other plugins that could cause issues with the display or functionality of your WordPress website. This means extra time troubleshooting and setting up the plugins to get them to work together properly.

Limited Design Options: One of the biggest drawbacks of the Popup Builder by OptinMonster plugin is that it’s limited in terms of design options. You’ll be able to pick from several templates, but not all of them are going to be a perfect fit for your website and its layout. This means you may have to switch templates or make adjustments to get the look just right.

Not Responsive: The Popup Builder by OptinMonster has limited support for responsive design, meaning that the plugin may not look great on mobile devices. Unless you take the time to test it out, you could end up with a plugin that isn’t optimized for the right display, which can have a negative effect on your website’s user experience.

Server Load Can Be Heavy: Since the Popup Builder by OptinMonster plugin is fairly heavy, it will require a lot of resources from your server. This can lead to a slow loading website, as the plugin is making calls to the server. This can be a problem if you’re on a shared hosting plan, and the load time can be too slow for your visitors.

86% Highly recommended!

In conclusion

Popup Builder by OptinMonster is a powerful WordPress plugin that can help website owners and businesses boost conversions and generate more leads. With its advanced features and customization options, it is easy to use and requires no technical knowledge. It comes with exit-intent and page-level targeting, split testing, and analytics features, giving you the insights needed to optimize your lead conversion rate. With OptinMonster, you can grow your business and increase subscribers, leads, and sales.

Plugin Specifications
  • Version: 2.15.1
  • Last Updated: 10 months ago
  • Installs: 1+ million
  • WP Version: 4.7+
  • Tested Until: 6.4.2
  • PHP Version: 5.3 or higher
Use Case Examples
  • Campaign Call-to-Action
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    With Popup Builder, you can create a popup that displays a call-to-action for a particular campaign. For example, if you’re running an event or hosting a special sale, you can create a popup that appears on your WordPress website to inform and entice visitors. You can customize the layout, images, content, and placement of the popup while also setting up which conditions will trigger it.
  • Gated Content
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  • Company News
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  • Newsletter Signup
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  • Lead Capture
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Tags
  • conversion
  • marketing
  • Optin
  • popup
  • popups