Braintree for WooCommerce Payment Gateway

Braintree for WooCommerce Payment Gateway icon
Accept payments on your WooCommerce store with the Braintree Payment Gateway plugin. Easily accept major credit cards, Apple Pay, PayPal, and more.
What We Think:
52%
Recommended!

Braintree for WooCommerce Payment Gateway: A Comprehensive Review

Online shoppers are more likely to transact with businesses that offer secure payment gateways. To meet this need, dozens of payment gateways have been developed to make it easy for customers to quickly and securely make payments for goods and services. One such WordPress plugin is the Braintree for WooCommerce Payment Gateway. Built to offer businesses a secure and convenient way to receive payments, Braintree for WooCommerce rid merchants of the need to manually process credit card payments from customers. To understand this plugin in further detail, this article will delve into what this plugin offers and how it works.

Braintree for WooCommerce Payment Gateway: Breakdown

Enter Braintree credentials

The Braintree for WooCommerce Payment Gateway is a plugin that automatically integrates the Braintree payment gateway with WooCommerce. This plugin was designed for merchants seeking to simplify and streamline the process of accepting payments online. In addition, it provides businesses the option of different payment options that customers can use to purchase products and services. It also accommodates multiple currencies, including USD, AUD, CAD, EUR, GBP, and more. Furthermore, it is also designed to work with WooCommerce Subscriptions and Gravity Forms.

The Braintree for WooCommerce Payment Gateway plugin is easy to install and is capable of supporting card payments, including American Express, Discover, Mastercard, and Visa. It makes use of tokenization technology which ensures that credit or debit card details are securely stored; guaranteed to keep customers’ data secure at all times. This plugin also allows for customizations, such as the option to select a specific payment processor and the ability to add special instructions for specific payment types.

The plugin also utilizes the Braintree Vault system. This allows businesses to store customers’ payment information so they can be reused later. This service enables customers to easily make repeat payments, as their sensitive information is securely stored. Additionally, the Braintree for WooCommerce Payment Gateway has an ACH Direct Debit Gateway, making it possible for customers to directly debit their bank accounts. It also has a 3D Secure Checkout feature which helps merchants reduce chargebacks by asking customers for additional authentication during checkout.

Pros of Using Braintree for WooCommerce Payment Gateway

Flexible Payment Options: The Braintree for WooCommerce Payment Gateway plugin allows for greater payment flexibility. It supports different payment methods, such as credit cards, debit cards, PayPal, Apple Pay, Venmo, Masterpass, and even cryptocurrency. This way, users can choose the most appropriate and convenient payment method that meets their needs.

Secure Transactions: Security has always been a top priority for online transactions. Braintree for WooCommerce Payment Gateway ensures that all transactions are securely processed, minimizing the risk of data theft. Plus, users are always protected by Braintree's Fraud Protection, which offers automated fraud screening, which enables merchants to reduce fraud and chargebacks.

Easy Setup and Maintenance: The Braintree for WooCommerce Payment Gateway makes it easy for merchants to start accepting payments quickly and seamlessly. It only takes a few minutes to set up and configure the plugin, meaning merchants can focus on growing their business rather than worrying about payment setup and maintenance.

Excellent Support: Braintree for WooCommerce Payment Gateway offers excellent support, including a dedicated team of experts who are ready to help merchants troubleshoot any issues they may have. The team is available 24/7, so merchants can always get the support they need when they need it.

Additional Benefits: The Braintree for WooCommerce Payment Gateway also offers additional benefits, such as the ability to save credit card information for future purchases, easy refunds, integration with other WooCommerce plugins, and even a Sandbox mode for testing payments. These features all make it easier for merchants to manage their payments and maximize their profits.

Cons of Using Braintree for WooCommerce Payment Gateway

Increased Processing Fees: The Braintree for WooCommerce Payment Gateway is a third-party plugin, which means that processing fees tend to be elevated compared to using the default WooCommerce payment gateway plugin. This is because third-party plugins benefit from fees charged on a per-transaction basis, as opposed to a single, fixed-fee structure. As a result, this plugin is not ideal for businesses that process large volumes of transactions.

Customisation Limited: Although the Braintree for WooCommerce Payment Gateway plugin is highly configurable and offers a wide range of features, it does lack the flexibility to customise the user experience in some areas. For instance, there are no custom checkout forms available and no options to customise payment fields, which can be an issue for merchants who wish to capture additional information for their customers during checkout.

Compatible with Select Currency & Payment Methods: The Braintree for WooCommerce Payment Gateway plugin is only compatible with certain currencies and payment methods. This means that merchants who use non-supported payment methods and currencies, such as PayPal or Apple Pay, will need to look for alternative solutions to process payments. Merchants must also be aware that some payment methods, such as credit cards, require extra fees to activate.

Computer Security Exposures: One of the key issues with the Braintree for WooCommerce Payment Gateway plugin is the risk of computer security exposures. Since the payment processing is handled externally, there is an increased risk of fraud and malicious attacks since communication between the payment processor and the website is susceptible to external threats. This can be especially concerning for merchants who handle extensive amounts of sensitive data and/or transactions.

May be Costly in the Long Term: The Braintree for WooCommerce Payment Gateway plugin is free to download and use, however, it may become costly in the long term, as merchants may need to upgrade their plans to access additional features and secure better rates. This should be taken into consideration when choosing which payment gateway plugin to use, as those with flat-rate fees may be more cost-effective solutions in the long run.

52% Recommended!

In conclusion

While there are many reliable payment gateways out there, the Braintree for WooCommerce Payment Gateway plugin is a popular choice among businesses due to its convenience, security, and flexibility. Its tokenization technology keeps customers’ data safe, ensuring payments can be processed without any security concerns. Furthermore, its customizable features, ACH Direct Debit Gateway, and 3D Secure Checkout features all add value to this plugin, making it highly suitable for businesses looking for an efficient and secure way to accept payments from customers.

Plugin Specifications
  • Version: 3.1.0
  • Last Updated: 6 months ago
  • Installs: 20,000+
  • WP Version: 6.2+
  • Tested Until: 6.4.2
  • PHP Version: 7.4 or higher
Use Case Examples
  • Collecting Subscription-based Payments
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    Braintree for WooCommerce Payment Gateway allows merchants to easily automate recurring payments for subscription-based services, allowing customers to sign up for and make regular payments for goods or services without manual intervention. It simplifies the process, by minimizing the steps for customers to sign up, making it easier for them to pay and ensuring merchants get their payments on time. This plugin provides a secure and efficient way for businesses to deliver recurring revenue.
  • Record Transactions for Improved Cash Flow
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  • Secure Payments for E-Commerce
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  • Integration with Popular Platforms
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  • Acceptance of Cryptocurrency Payments
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Tags
  • commerce
  • e-commerce
  • ecommerce
  • woothemes
  • wordpress ecommerce