External Links

External Links icon
Upgrade your site with the External Links WordPress plugin - an essential tool to manage all outbound links, increase retention, and boost SEO efforts!
What We Think:
Very highly recommended!

External Links: A Comprehensive Review

WordPress, one of the most robust content management systems, offers an array of plugins to customize the functionality of your website. One of these plugins, which holds undeniable importance, is the 'External Links' WordPress plugin. This eminent piece of software takes away the intricacy of managing external links, marking a colossal change in enhancing website usability and SEO optimization. As the name suggests, the 'External Links' plugin is specifically designed to manage the links that confine your website to external sites. This introductory delineation of the 'External Links' WordPress plugin is just a morsel of its extensive proficiency. To gain a more detailed understanding and imbibe its utility for your website, let's plunge into the depth of this powerful tool.

External Links: Breakdown

The 'External Links' WordPress plugin is a transformative tool for website management, which primarily focuses on handling all the outbound links on a website. By automating the process of adding nofollow attributes, this plugin ensures that the website's SEO value does not pass onto other sites unnecessarily. Think of it as a barricade that blocks your SEO juice from seeping out.

Additionally, the External Links plugin also adds an icon next to the external links. This visual representation provides better transparency to the website viewers, indicating that a particular link will redirect users outside the main website. Hence, it assesses and grants user-friendly browsing—the depiction of the external link by a suggestive icon aids the user in identifying the link nature.

Moreover, this plugin is highly customizable. You can choose to apply settings globally across your site or pick specific sections where you want the rules to apply. If, at any point, you require to exempt certain links, you can effortlessly do so using the plugin's options panel. It grants this feature by providing a space where you can insert the domains you wish to whitelist.

One of the key features that make this plugin a real game-changer is its ability to open all external links in a new window or tab. This feature allows keeping the users on your page even if they click on an external link satisfying both, the website’s dwell time due to longer user engagement and end-user experience.

In terms of compliance, the External Links WordPress plugin adopts attributes like UGC and sponsored which adhere to Google's rules for sponsored and user-generated content. This way, chances of getting penalized by Google are minimized.

Pros of Using External Links

Enhanced User Experience: The 'External Links' WordPress plugin allows users to distinguish between internal and external links easily and improves their navigation experience. It can automatically apply visual indications to external links, making it clear for visitors whether a link will keep them on your site or take them elsewhere.

SEO Benefits: The plugin can automatically apply 'nofollow' attribute to external links. This action can prevent search engines from following those links and potentially protect your site from being penalized for linking to low-quality sites. Moreover, it can prevent the dilution of your site's domain authority.

Customization Options: This plugin comes with a significant amount of customization options. You can choose whether to display icons next to external links or apply certain CSS classes. You can also exclude certain links or domains, giving you the ability to fine-tune how the plugin behaves.

Easy Management: Managing external links manually can be time-consuming, especially for large websites. The 'External Links' plugin automates this process, saving website administrators considerable time. It also guarantees consistent processing of external links across the entire site.

Improved Security: The plugin can implement the 'noopener' attribute on all external links, which prevents the newly opened page from controlling the page that provided the link, improving your site’s security. This feature can help protect your site against potential 'tabnabbing' attacks.

Cons of Using External Links

SEO Challenges: Using the 'External Links' plugin means that you are directing your audience away from your website to external sites. This could potentially affect your bounce rates and reduce the time that visitors spend on your site, which are factors that can influence your search engine optimization (SEO) rankings.

Lack of Control Over Content: Once visitors click on an external link, you have no control over what they are presented with. The content on the external site could change, or the site itself could become unavailable, which could lead to a poor user experience.

Potential for Broken Links: Over time, URLs change or become obsolete which could lead to broken links on your website. Users encountering these broken links can lead to frustration and damage the credibility and professionalism of your website.

Difficulty in Tracking: Tracking user activity and engagement becomes harder when the user is led to external websites. This makes it more difficult to analyze and understand user behavior, which is essential when considering improvements or changes to your own website.

Increases Page Load Time: The 'External Links' WordPress Plugin might increase your webpage's load time. This happens because each linking process takes time to connect with its external link. Loading times have a significant effect on user experience and SEO rankings.

96% Very highly recommended!

In conclusion

All in all, the 'External Links' WordPress plugin is a powerful tool to have in your WordPress arsenal. It not only works efficiently to manage all your outbound links but also ensures that your website's SEO value is guarded, your site's usability is enhanced, and compliance with Google's rules is maintained. Its meticulous design makes it suitable for users of all technical capabilities. The potential to customize the application as per individual requirements echoes its flexibility and user-centric approach.

So, whether you're a blog owner who constantly links to external resources, an e-commerce store referencing your vendors, or a news site often quoting from other sources, this plugin can be an invaluable asset for you. It streamlines all the processes related to external links, saving you from engaging in the monotonous task of manually controlling each one of them.

The 'External Links' WordPress plugin ultimately contributes to optimizing your website for search engines whilst enhancing your users' browsing experience, thus making it a must-have instrument for any WordPress website.

Plugin Specifications
  • Version: 6.8.1
  • Last Updated: 7 years ago
  • Installs: 10,000+
  • WP Version: 2.8+
  • Tested Until: 4.7.27
  • PHP Version: N/A
Use Case Examples
  • Enhancing User Experience
    In a scenario where a blog post includes numerous external references, the 'External Links' plugin would be useful. This WordPress plugin can ensure that all external links open in new tabs or windows, hence preserving your website in one tab and allowing the user to easily access referenced material in separate tabs. This greatly increases user convenience and can improve your website's bounce rate.
  • Improving SEO Rankings
  • Adding Icon to External Links
  • Promoting Affiliate Marketing
  • Ensuring Website Security
  • external links
  • link target
  • link-icon
  • nofollow
  • semiologic